Acceptance of 5 G technology: Mediation role of Trust and Concentration

摘要

Even though 4 G technology is still under development, many investors are currently working to advance the following type of Internet networks identified as '5 G'. The importance of 5 G technology has been demonstrated over the past few years, extended to different activities related to technology acceptance. Therefore, the primary purpose of our study is to assess factors af-fecting the intention to use 5 G. A new integrated model was developed by incorporating trust and concentration constructs (from Flow Theory) into the Technology Acceptance Model (TAM). A total of 518 students were studied in Iran and the USA. Structural Equation Modeling (SEM) was applied to analyze the research model. The empirical findings support the hypotheses testing the significant influences of perceived ease of use (PEoU) and perceived usefulness (PU) on the intention to use 5G. Moreover, this study provides evidence that trust and concentration mediate the relationships among PEoU, PU, and the intention to use 5 G. Implications from this evidence suggest that 5 G technology should be designed in the way to deliver trustworthy and supportive services. As a result, it can obtain potential users' trust and concentration as well as enhance public engagement and optimize the implementation of such technologies, thereby maximizing population benefits. Furthermore, the results of this study could aid as a resource for technology creators and offer support to develop marketing strategies based on users' necessities.