2008 IJRM Best Article Award

摘要

The European Marketing Academy (EMAC) and the International Journal of Research in Marketing are pleased to announce the winners of the 2008 IJRM Best Paper Award.rnThe winners of the Award are:rnEls Gijsbrechts, Katia Campo, and Patricia Nisol, "Beyond promotion-based store switching: Antecedents and patterns of systematic multiple-store shopping", IJRM Vol. 25 No. 1, 5-21.