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Networking and e-government for local development - experiences gained by entrepreneurs in small enterprises in Sweden

机译:联网和电子政务促进地方发展-瑞典小企业中企业家的经验

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This paper aims to analyse experiences gained by entrepreneurs in small enterprises located in a region undergoing structural change, focusing on networking and e-government for local development. The study is a further development of a study that focused on how municipalities supported entrepreneurship and destination development. In-depth qualitative interviews were made with twelve entrepreneurs from ten small enterprises. Based on a theoretical discussion of networking, e-government and social media marketing, the results indicate that networks and strategic networking were important in order to develop their enterprises, which also contributed to local development. The importance of initial face-to-face contacts in order to build business relationships in networks was stressed. The use of local e-government was hitherto limited to e-services for public procurement, the use of social media marketing was limited due to lack of time, competence and motivation for most of the entrepreneurs.
机译:本文旨在分析位于结构变化地区的小型企业中企业家的经验,重点是网络和电子政务以促进当地发展。该研究是一项研究的进一步发展,研究的重点是市政当局如何支持企业家精神和目的地发展。对来自十个小企业的十二位企业家进行了深入的定性访谈。基于对网络,电子政务和社交媒体营销的理论讨论,结果表明,网络和战略性网络对于发展其企业很重要,这也为当地发展做出了贡献。强调了最初的面对面联系对于在网络中建立业务关系的重要性。迄今为止,本地电子政务的使用仅限于公共采购的电子服务,由于大多数企业家缺乏时间,能力和动力,因此社交媒体营销的使用受到限制。

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