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Consumer interaction and innovation incentives

机译:消费者互动与创新激励

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摘要

This paper examines the link between consumer interaction and innovation performance of firms. Consumer interaction is modelled as a network effect: consumers adapt their tastes in order to take into account the popularity of the submarket the product is traded on. Consumer interaction is shown to result in higher innovation incentives during the transitional dynamics for two types of industries. However, across these industries the firms benefiting from higher incentives are different. In one case larger firms are the ones gaining from consumer interaction, in the other case smaller firms collect gains.
机译:本文研究了消费者互动与企业创新绩效之间的联系。消费者互动被建模为一种网络效应:消费者适应他们的口味,以考虑到该产品所交易的子市场的受欢迎程度。在两种行业的过渡动态过程中,消费者互动被证明会导致更高的创新激励。但是,在这些行业中,受益于更高激励措施的公司是不同的。在一种情况下,较大的公司是通过消费者互动获得收益的公司,而在另一种情况下,较小的公司则通过收益获得收益。

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