Customer is King

摘要

The 'customer is king' has long been the phrase on the lips of major industrial companies. In a competitive environment the winners are those prepared to take the science of customer focus a stage further. "We must all align our thinking to help the customer cut costs and increase profitability", agrees Goran Andersson, executive vice-president, Tamrock, the leading international drill rig manufacturer headquartered in Tampere, Finland, which last year chalked up sales of $600mil. - and announced it was putting more focus on customer needs with the concept 'preferred supplier'.