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When should the customer really be king? : On the optimum level of salesperson customer orientation in sales encounters

机译：客户什么时候应该真正成为国王？：在销售人员遇到的最佳销售人员级别上以客户为导向

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Homburg Christian; Müller Michael; Klarmann Martin;
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1. When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters [J] . Christian Homburg, Michael Muller, Martin Klarmann Journal of Marketing . 2011,第2期

机译：客户何时真正成为国王？销售遇到的销售人员客户导向的最佳水平
2. The combined effect of customer perceptions about a salesperson's adaptive selling and selling orientation on customer trust in the salesperson: a contingency perspective [J] . Guenzi Paolo, De Luca Luigi M., Spiro Rosann The Journal of Business & Industrial Marketing . 2016,第4期

机译：客户对销售人员的适应性销售和销售方向的看法对销售人员对客户信任的综合影响：权变观点
3. The Influence of Customer Orientation, Adaptive Selling, Service Orientation and Sales Aptitude to the Salesperson Performance at Pt. Andalas Berlian Motors Padang [J] . Gita Windi Lestari, Syafrizal . European Journal of Business and Management . 2018,第27期

机译：客户导向，适应性销售，服务导向和销售倾向对Pt营业员绩效的影响。 Andalas Berlian Motors巴东
4. Is Customer Orientation More or Less Relevant When Dealing with Challenging Customers? The Influence of Customer Complexity and Customer Price Sensitivity on the Effectiveness of Salesperson Customer Orientation [C] . Desiree Jost, Alexander Haas AMA Summer Academic Conference . 2018

机译：客户方向是否在处理挑战客户时或多或少相关？客户复杂性和客户价格敏感度对销售人员思想效力的影响
5. A process model of the effect of retail specialty store salesperson-customer orientation on customer buying behavior and satisfaction. [D] . Goudge, Darrell Lee. 1994

机译：零售专卖店销售员-顾客取向对顾客购买行为和满意度的影响的过程模型。
6. What Makes Hotel Chefs in Korea Interact with SNS Community at Work? Modeling the Interplay between Social Capital and Job Satisfaction by the Level of Customer Orientation [O] . Sang-Won Seo, Hyeon-Cheol Kim, Zong-Yi Zhu, 2020

机译：是什么让韩国厨师在工作中与SNS社区互动？通过客户定位水平建模社会资本与工作满意度的相互作用
7. Customers' choice of a salesperson during the initial sales encounter [O] . Lieven Theo 2016

机译：首次销售遇到客户在销售人员中的选择

When should the customer really be king? : On the optimum level of salesperson customer orientation in sales encounters

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