CMA Seeks to Clamp Down on Green Goods and Services Claims

摘要

Increasing demand from consumers for sustainable goods and services, coupled with regulatory changes, investor pressure and government environmental targets, has resulted in many businesses focussing on sustainability as a strategic priority. Part of this strategy may involve adapting products, including labelling and product claims, to make them appear more attractive to consumers, however, businesses are under an obligation to comply with consumer protection law when making environmental and sustainability claims on their products."The CMA recognises that businesses need clear guidance on environmental and sustainability claims to ensure they do not fall foul of existing legislation and regulations," said Jessica Gardner, a Director in the Regulatory Group at European law firm, Fieldfisher.