Investment Fuels GNSS Industry Growth

摘要

Commercial GNSS companies have to keep up the pace of investment - the R&D cycle is so short and intense, that products have to sell, and sell quickly, to generate the investment needed for the next R&D cycle. In our industry you can't take a rest and live off yesterday's great product offerings, because tomorrow the competition will have a better mousetrap and your old product sales will just fall off and die as customers switch to the latest and greatest alternatives with improved features and capabilities.