Frozen food is hot stuff

摘要

Joax Ingredients & Food Development Corporation has been manufacturing frozen processed foods, spice blends, seasonings, food chemicals, as well as flavoured drinks, for years. Its founder, Jose Dante S. Morados carries with him a wealth of expertise that he has poured into the Philippines-based company. In this exclusive interview, he talks about the frozen/chilled frozen foods business. I was one of the pioneers in setting up the food ingredients blending operations of Griffith Laboratories Philippines in 1977. I thought that 21 years of experience in food ingredients' mixes would aid a lot in coming up with innovative recipes. I then shifted my focus from spices, chemicals and ingredients blends to consumer finished products. In 1998, JANSSEN Foods Corporation came about which in 2007, was changed to JOAX Ingredients & Food Development Corp.