Pipcorn is launching a better-for-you spin on cheesy twists with new Heirloom Crunchies. Made with sustainable heirloom corn and organic cheese, the baked snacks contain 20% less fat than similar offerings in the category, Pipcorn said. Heirloom Crunchies are Non-GMO Project verified, gluten-free and soy-free and come in three flavors: cheddar, cheddar jalapeno and Parmesan truffle. "The beginning of a new decade uncharacteristically brought about a need for nostalgia," said Jeff Martin, co-founder of Pipcorn. "We've wanted to release a line like this since we launched our cult-favorite Cheese Balls. It reminds us of the memories we had eating cheesy snacks that we stopped eating due to their artificial additives and substandard ingredients. We are excited to bring back the memory with a better-for-you twist."
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