Customer care: The value of connecting with customers

摘要

We are Living in the age of con-sumerism. Online shopping, Price companson apps and consumer reviews are among many advancements that have changed the way we make purchasing decisions. While it can be challenging to see how these consumer technologies apply to our district energy industry products and services, our customers' expectations have expanded along with the trends. Consumers today are looking for more information, more control and additional service features. A customer care program that uses both traditional and new approaches to connect with customers can bolster their loyalty, improve brand reputation and support sales.