Feature Articlesleading Teams To Effective Decisions: the Vital Role Of Framing

摘要

Janet is the top marketing executive in her firm and she has a problem. Her CEO has asked her to create a new, innovative strategy that can ensure the company's growth in the years to come. It seems like an ideal challenge for her and the five directors she supervises to take on. However, corralling these strong and successful directors to collaborate has been no easy task. Too many meetings usually end up feeling like a waste of time, marked with stretches of down spiraling, disconnected conversations, and displays of showmanship. At the end of most discussions, Janet is left to pull together a memo on behalf of the group that is not very different from her ideas going into the meeting. This is an urgent and high profile challenge from the CEO himself, so how can she make her team work better?