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An Analysis of Challenges obstructing Growth of SMEs in the South African Tourism Sector: A theoretical evaluation

机译:南非旅游部门中小企业增长挑战的挑战分析:理论评价

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The study empirically sought to analyse challenges inhibiting the growth of Small and Medium Enterprises (SMEs) within the tourism sector in South Africa. The study employed qualitative research design following the in depth interviews in order to gather data form tourism SME owners and managers in South Africa, who formed the sample population for the study. A sample of 20 respondents was drawn using purposive sampling approach. The participants who were selected were tourism SME owners and managers of guesthouses, lodges and bed and breakfast houses, shuttle transport, art and craft curio shops and agricultural sector. The researchers has provided a perspective on the role of tourism SMEs in South Africa. The study identified the hindering challenges for tourism SMEs development and growth as lack of access to funding, inadequate or unavailable government funding, lack of entrepreneurial and management skills to operate their businesses, lack of networking connections, poor location of SME operations and stiff competition for well-established SMEs. The recommendations were made that alternative funding strategies should be used, SME owners and managers should be trained, the SMEs should join network groups and share ideas, and they should also invest in marketing and communication technologies for their products to be known to the market.
机译:本研究旨在分析抑制南非旅游业中小企业(中小企业)生长的挑战。该研究采用深入访谈后采用定性研究设计,以收集南非的数据表格中小企业所有者和管理人员,他们形成了研究的样本。使用有目的采样方法绘制20名受访者的样本。被选中的参与者是旅游中小企业拥有者和经理的宾馆,旅馆和住宿加早餐酒店,班车交通,艺术和工艺古玩店和农业部门。研究人员提供了对南非旅游中小企业的作用的看法。该研究确定了旅游中小企业发展和增长的阻碍挑战,因为缺乏获得资金,不足或无法获得的政府资金,缺乏企业家和管理技能,以运营其企业,缺乏网络连接,中小企业运营的不良位置和僵硬的竞争良好的中小企业。这些建议取得了应使用替代资金策略,中小企业所有者和经理应该接受培训,中小企业应加入网络组并分享思想,并应投资市场的营销和通信技术,以便其产品众所周知。

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