What Women Want: Clean, Transparent & Personalized Products

摘要

What better way to encourage female empowerment than by providing women with safe, natural, and convenient health products? In today’s marketplace, a wide range of formulas are available to support the healthcare goals of women at all walks of life. According to the Council for Responsible Nutrition (CRN) 2017 Survey on Dietary Supplements (conducted by Ipsos Public Affairs), 50% of women reported taking supplements to support overall health and wellness benefits. Meanwhile, 34% said they use supplements to help fill nutritional gaps, and 28% seek out support for bone health. The top products female supplement users reported taking were multivitamins (73%), vitamin D (39%), calcium (31%), vitamin C (29%), and vitamin B/B Complex (26%).