Starpower Burns Bright

摘要

An active clientele packed with high-profile athletes. Close to $30 million in sales through three well-positioned stores. Consistent year-to-year sales growth. Unrivaled name recognition in key markets. Any retailer associated with those attributes would be quick to agree that theirs is a truly great company. But, then again, we're not talking about any retailer. We're talking about Starpower, the Dallas-based retailer whose principals, David and Daniel Pidgeon, won't rest until they've reached their own definition of "greatness." "We've done a great job with athletes, but we haven't done that with other groups on a large scale," said David Pidgeon, CEO. "That needs to happen to become really great."