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Measuring Retailers' Sustainable Development

机译:衡量零售商的可持续发展

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摘要

This study aimed to develop a framework and measurement items for retailers to assess sustainability while avoiding potential subjectivity by combining top-down and bottom-up approaches, and verifying their validity based on consumer perceptions of sustainable retailing. The framework consisted of 54 measurement items categorized into a three-order hierarchical model. At the top level of the model, there were three third-order dimensions respectively related to consumers, retailers, and society. At the middle level, eight second-order sub-dimensions associated with retailing mix were classified into the aforementioned third-order dimensions. At the bottom level, there were 21 first-order sub-dimensions related to the sustainable retailing activities. The development of sustainability assessment by combining top-down and bottom-up approaches and including consumer perceptions will allow retailers to assess their sustainability more strategically, as it will reduce the subjectivity and increase consumers' recognition of sustainable retailing. Copyright (c) 2016 John Wiley & Sons, Ltd and ERP Environment
机译:这项研究旨在开发一种框架和衡量项目,供零售商评估可持续性,同时通过结合自上而下和自下而上的方法来避免潜在的主观性,并根据消费者对可持续零售的看法来验证其有效性。该框架由54个测量项目组成,这些测量项目分为三级层次模型。在模型的最高层,存在三个与消费者,零售商和社会有关的三阶维度。在中间层,与零售组合相关的八个二阶子维度被分类为上述的三阶维度。在底层,有21个与可持续零售活动有关的一阶子维度。通过将自上而下和自下而上的方法相结合并包括消费者的看法来发展可持续性评估,这将使零售商能够更具战略性地评估其可持续性,因为这将减少主观性并增强消费者对可持续零售的认识。版权所有(c)2016 John Wiley&Sons,Ltd和ERP Environment

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