QUICK-THINKING TALENT GIVES PHOENIX VIEWERS NIGHTLY 'BUZZ'

摘要

Market-leader KSAZ thrives on its different approach, and one characteristic bit is "The Buzz"-a 90-second segment in the 9 p.m. news that Mark Rodman, VP and general manager, calls "the lightning round"-a trio of timely topics, broken down and debated in fast fashion by anchors John Hook and Kari Lake. Rodman says segments such as The Buzz, which tends to focus on lighter topics such as pop culture and social media trends more than hard news, give the primetime newscast a fresher feel. The news of the day is no longer new at 9, he says: "What we do is enhance and supplement it."