Towards a grounded view of collaboration in Indian agri-food supply chains A qualitative investigation

摘要

Purpose - The purpose of this paper is to understand the process and role of supply chain collaboration in Indian agri-food industry and highlight the perceptions of buyers and suppliers toward each other. The paper seeks to find out how can collaboration in agri-food supply chain lead to low wastage and better efficiency. Also, the paper attempts to capture the nuances of collaborative practices and perceptions of buyers and suppliers toward collaboration.