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Genius makes gluten-free deal with Caffe Nero

机译:天才与Caffe Nero达成无麸质协议

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Gluten-free brand Genius has struck a deal with Caffe Nero to supply fresh gluten-free filled rolls to almost 600 stores in the UK. This includes its shops and its Nero Express kiosks in train stations and airports. Roz Cuschieri, chief executive, Genius, said: "Many of our customers tell us that they struggle to get fresh gluten-free food when they are travelling or away from home, so bringing our innovative products to consumers wherever they are is really important." As well as expansion within the UK foodservice market, Genius has recently acquired Finsbury Foods' gluten-free business in a £21m deal and now sells products in the Netherlands, as well as Spain and North America. Genius products will be launched in other overseas markets later this year.
机译:无麸质品牌Genius已与Caffe Nero达成协议,向英国近600家商店提供新鲜的无麸质填充面包卷。这包括在火车站和机场的商店和Nero Express信息亭。 Genius首席执行官Roz Cuschieri表示:“许多客户告诉我们,他们在旅途中或出门在外时都很难获得新鲜的无麸质食品,因此将创新产品带给消费者无论在何处都是非常重要的。 ”除了在英国餐饮服务市场中扩张外,Genius最近还以2100万英镑的价格收购了Finsbury Foods的无麸质业务,现在在荷兰,西班牙和北美销售产品。 Genius产品将于今年晚些时候在其他海外市场推出。

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    《British baker》 |2013年第17期|6-6|共1页
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