INTERCULTURAL INTERACTION: A MULTIDISCIPLINARY APPROACH TO INTERCULTURAL COMMUNICATION

摘要

Using examples of intercultural interaction from different disdplines such as anthropology, communication, psychology, marketing, management, and applied linguistics, the authors of this book have managed to present an exciting exploration of the theme of 'becoming intercultural' for both academic and non-academic readers. The main purpose of this book is to develop a multi-disciplinary approach which brings insights from applied linguistics, pragmatics, and discourse analysis to the analysis of intercultural behaviours in interactions. However, the book comes with a distinct focus on intercultural, rather than interaction. It consists of four parts: Conceptualizing Intercultural Interaction (Chapters 2-7), Promoting Competence in Intercultural Interaction (Chapters 8 and 9), Researching Intercultural Interaction (Chapters 10 and 11), and Resources (Chapter 11).