Five-Star Brainstorming

摘要

When was the last time you shared ideas with industry peers on how to make your dry cleaning business more efficient, expand your customer base, or boost your bottom line? More than 100 dry cleaning professionals traveled to a Cancun resort in January to exchange best practices during a joint conference sponsored by the Dryclean-ing & Laundry Institute (DLI) and the National Cleaners Association (NCA). Brian Johnson, DLI's director of education and analysis, called Secrets The Vine resort a "fantastic venue. Attendees learned each other's business secrets at daily, three-hour seminars. For example, motivational speaker and author Jack Mitchell discussed his "Hug Your Customers" philosophy that helps his business operating men's and women's specialty stores to thrive.