顾客要求满足程度或“顾客满意程度”管理的探讨

摘要

实施有效的质量管理体系的最终目的之一是帮助企业增加顾客满意,因此对于“顾客对其要求满足程度”的了解、判断、总结和采取针对性管理是按GB/T 19001:2008标准实施质量管理体系的主要内容.%The ultimate goal of implementation of effective quality management system management is help companies improve customer satisfaction, so understanding, judgments, summary of "customer satisfaction to its demands" and take appropriate management are main contents of quality management system according to GB/T19001:2008 Standard .