Great importance has been attached to the construction of the public cultural service system as well as the application of big data in it. However,there hasn't been a generally accepted model for big data research on public cultural services. Therefore, this paper proposes a tentative model. It presents a user-centered reticular feature,and is made up of five parts,i.e.,theoretical study,methodological research,technical research,user research and applied research. Under the guidance of this model,more attention would be paid to studies on the concept and boundary of big data research on public cultural services, methodologies, data integration and fusion,user portrait modeling,precision services,and development strategies.%国家对公共文化服务体系建设与大数据技术应用的重视与发展提到了新的高度,但对如何建设公共文化服务大数据研究体系目前尚缺乏系统的研究,为此,文章对公共文化服务大数据研究的体系与内容进行探讨.公共文化服务大数据研究体系呈现出以用户为中心的网状特征,由公共文化服务大数据理论研究、方法研究、技术研究、用户研究以及应用研究五个部分组成.在研究体系指导下,应着重关注公共文化服务大数据的概念与边界研究、方法研究、数据集成整合研究、用户画像建模研究、精准服务研究以及发展战略研究.
展开▼
