试论高校志愿服务与青岛城市文化品牌塑造——以青岛职业技术学院为例

摘要

The city culture is reflected on the industrial level and the cultural level, but the values and spirit pursuit is the most important embodiment. The volunteer spirit of＂ contribution, philan- thropy,helping each other and progress＂ will help Qingdao build the cultural image of harmonious, warm and happiness, and give the city lasting cultural charm. In the volunteer work, universities have the advantage, and also bear the corresponding social responsibilities. We should construct the volun- teer service system of universities to apply the volunteer spirit into the college students＂ value idea, and make volunteer work become a part of the educational work. College students will become angels to spread the volunteer spirit, and promote the culture brand construction of the harmonious city.%城市文化体现在产业层面和文娱层面,而更为重要的体现是其中蕴含的价值理念和精神追求。＂奉献、友爱、互助、进步＂的志愿服务精神有助于打造青岛和谐、温暖、幸福的文化形象,赋予城市持久的文化魅力。在志愿服务工作上,高校具备开展优势,也负有相应的社会责任。应构建高校志愿服务体系,让志愿服务精神进入大学生价值理念,让志愿服务工作成为育人工作的一部分。大学生将成为播撒志愿服务精神的使者,他们的志愿活动将促进和谐城市文化品牌的建设。