Over 600 local universities will be transformed into technology and vocational ones.How should their university journals attached to them develop?The concept that the journals are flourished by the famous columns ,the change of the journal name or characteristic of the journal has been some-what out of date.Starting from the system innovation ,idea innovation ,and management innovation ,we should rely on the discipline advantage and cultivate the local culture to serve the local enterprises ,lead the learning to society and market ,and forge an academic industry chain so as to expand the influence of university journals.%600多所地方本科高校将向应用技术转型 ,向职业教育类转型.其依附性很强的学报应该如何发展呢?以栏目兴期刊、修改名称兴期刊、以特色兴期刊 ,这些理念已略显过时.应该从体制创新、理念创新、管理创新入手 ,依托学科优势、挖掘地方文化 ,以服务地方企业 ,让学术走向社会、走向市场 ,打造学术产业链 ,提升学报影响力.在时代的洪流中 ,传播学术 ,使自己立于不败之地.
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