安徽省动漫产业发展现状及其对策的实证研究

摘要

An analysis of a large amounts of data and charts shows that the animation industry in Anhui Province,although having made long headway with the increased number of accredited companies,remains a gap behind the top group, specifically manifesting in the lack of leading animation enterprises and good works,insufficient originality,lower part of the industrial chain.It is thus proposed that the policy support be given,with efforts to foster a number of excellent Anhui animation companies and works that reflects local characteristics,and to strengthen the joint between industries and improve the whole industry chain.%通过大量的数据和图表分析发现，虽然安徽省动漫产业在某些方面取得了长足的发展，如电视动画片时长、获得认定的企业数量等，但是与第一集团还有很大的差距。具体表现在：缺乏龙头企业、缺少优秀作品、原创能力不足、处于产业链低端等。由此，提出政策建议：需要继续给予政策扶持，加大力度培育一批体现安徽地方特色的优秀动漫企业和作品，打造一批徽派动漫形象，同时还要加强产业间的联合，完善整个产业链。