Quanzhou and Taiwan share many similar religious beliefs,which has a long history relationship and is closely linked.From the analysis of the relationship between development of strait tourism and Taiwan-oriented religious tourism product development of Quanzhou,the article evaluate the situation of Taiwan-oriented religious tourism product development of Quanzhou then it propose the ideas for Taiwan-oriented religious tourism product development of Quanzhou,by creating a number of Taiwan-oriented religious tourism products with characteristics,and good,suitable for the needs of different groups of tourists,such as a religious pilgrimage tours,religious heritage study tours,religious and cultural study tours,religious life experience tours,and folk religion tours and religious festival tours,focus on designing travelling routes and constructing tourism zone,which might provide a reference for building and the Strait tourism brand and integrating tourism resources of Taiwan-oriented religious tourism of Quanzhou.%泉州与台湾有着诸多相似的宗教信仰,＂神缘＂关系源远流长,紧密相连.文章从分析泉州对台宗教旅游产品开发与海峡旅游发展入手,进行产品开发条件评价,在此基础上提出泉州对台宗教旅游产品开发思路：打造宗教朝圣游、宗教文物古迹考察游、宗教文化修学游、宗教生活体验游、宗教民俗游、宗教节日游等一批有特色、有品位、适合不同游客群体需求的对台宗教旅游产品,着力设计对台特色宗教旅游线路、打造对台精品景区景点,为打造海峡旅游品牌、整合泉州对台宗教旅游资源提供参考依据.
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