本文首先分析了概念隐喻的定义并且对Lakoff和Johnson对概念隐喻结构隐喻、方位隐喻和实体隐喻三类分类进行深入探讨，然后讨论了商业广告的定义，最后从三种隐喻分类结合具体的例子分析了商业英语广告中的概念隐喻。%Analyzing the definition of conceptual metaphor and further talking about such three classification of conceptual metaphor as structural metaphor, orientational metaphor and ontological metaphor, this essay analyze the conceptual metaphor of the English commercial advertisements from three aspects.
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