TV2.0时代传统电视的变革及其发展趋势研究

摘要

TV2.0 represents a brand-new idea for broadcasting information via television.It emphasizes the form of receiving the information or the interactivity of the programs so that the audience may involve themselves,attain and share their fresh experience.This paper explores the revolution of traditional television in the TV2.0 era and its trends of development.%TV2.0是一种全新的电视媒体信息传播理念,它强调收看形式或节目内容的互动性,使观众在看电视的过程中获得参与和分享,达到全新的个人体验,为此探讨了TV2.0时代传统电视的变革及其发展趋势。