从英国疯牛病事件看风险交流策略

摘要

Due to the impaired risk management and risk communication, the bovine spongiform encephalopathy event was evolved to a social and political crisis of the United Kingdom and entire Europe. The expensive lessons from the crisis should be learned. In China, modern risk communication conception should be embedded. With effective communication model, a system of risk communication involved the stakeholders also need to be established.%由于没有在风险交流等方面采取有效的风险管理措施，上世纪90年代英国的疯牛病事件由一场普通的农牧业疫情，最终演变成为一个国家乃至整个欧洲地区的社会、政治危机。这一事件对我国动物卫生风险交流体系建设具有深刻启示。动物卫生全行业需要确立现代风险交流的概念和理念，形成开放的诸多利益相关者参与的风险交流体系，并建立有效的风险交流模式。