影响俄罗斯电商发展的因素分析

目录

Chapter 1 Introduction to the research

1.1Background of the topic

1.2The objectof the research

1.3 The purpose and significance of the research

1.4Review of scientific studies regarding to the topic

1.4.1Review of foreign studies

1.4.2Review of domestic studies

1.5Structure of the thesis

Chapter 2Theanalysis of e-commerce development

2.1E-commerce in the world and Russia

2.1.1 SWOT-analysis of Russian market

2.2Current Russian e-commerce market

2.3Factors influencing on e-commerce

2.4 Brief Summary

Chapter3Building of econometric models

3.1Data source and selectionofvariables

3.2Multiple correlation analysis

3.2.1Fisher`s test

3.2.2Partial correlation coefficients

3.2.3 Multicollinearity analysis

3.3Regression analysis

3.3.1Analysis of the regression equation`s significance

3.3.2Influence of x-factors on the result

3.4 Brief Summary

Chapter 4. Strategies for developing e-commerce in Russia

4.1 Current Internet trends in Russia

4.2Developmentof strategiesfor orientation to e-commerce

4.2.1Strategies for Business

4.2.2 Strategies for government

4.3 Brief Summary

Conclusion

参考文献

声明

致谢

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