封面
中文摘要
英文摘要
目录
Chapter 1 Introduction
1.1 Background of the Research
1.2 Objective of the Research
1.3 Significance of the Research
Chapter 2 Literature Review
2.1 Definition of Pragmatics
2.2 Language, Culture and Communication
2.3 Pragmatics and Intercultural Communication
Chapter 3 Theoretical Framework
3.1 Speech Act Theory
3.2 Conversational Implicature Theory and the Cooperative Principle
3.3 Leech’s Principle of Politeness
3.4 Brown and Levinson’s Face Theory
3.5 Cross-Cultural Communication
Chapter 4 Analysis of Pragmatic Failure in Intercultural Communication
4.1 Definition of Pragmatic Failure
4.2 Classifications of Pragmatic Failure
4.3 Causes of Pragmatic Failure
Chapter 5 Implications for EFL Teaching and Learning
5.1 Cultivation of Student’s Cultural Awareness
5.2 Reformation of Traditional Teaching Concepts and Methods
5.3 Teacher’s Self-Improvement
Chapter 6 Conclusion
6.1 Summary of the Present Study
6.2 Findings of the Study
6.3 Limitations and the Future Studies
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