声明
Abstract
摘要
Contents
Chapter Ⅰ Introduction
1.1 Research Questions
1.2 The Significance of the Study
1.3 Organization of the Thesis
Chapter Ⅱ Literature Review
2.1 A General Remark on Memetics
2.1.1 Definition of Meme
2.1.2 Introduction to Memetics
2.2 Previous Studies of the Memetics
2.2.1 Memetics Researches Abroad
2.2.2 Memetics Researches at Home
2.3 The Studies of The Simpsons
Chapter Ⅲ Research Methodology
3.1 Data Collection
3.2 Research Method
Chapter Ⅳ The Analysis of the Memetic Phenomena in The Simpsons
4.1 The Manifestations of Memes in The Simpsons
4.1.1 Music and Melody
4.1.2 Movies
4.1.3 Oration of Eminent Persons’
4.2 The Characteristics of Memes in The Simpsons
4.2.1 Sociality
4.2.2 Variability
4.2.3 Selectivity
4.3 The Causes of Memes in The Simpsons
4.3.1 Practicality
4.3.2 Rationality
4.3.3 Fashion
4.3.4 Authority
Chapter Ⅴ Conclusion
5.1 Major Findings of the Present Study
5.2 Limitations of the Present Study
5.3 Suggestions for Further Study
References
Acknowledgements