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Time for a Different Perspective: A Preliminary Investigation of Barriers to Merchants' Adoption of Mobile Payments

机译:不同的视角的时间:对商家通过移动支付的障碍初步调查

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The mobile phone has become an essential tool for completing purchases both online and offline. Although mobile payments (m-payments) are still in a developmental and early adoption stage, their mobility and accessibility make them likely to be one of the future's most successful mobile services. Existing research has focused on consumer adoption, ignoring calls for merchant-centric research. Therefore, this paper presents a preliminary study on the adoption of m-payments from the merchants' perspective. The results of the research revealed that merchants' have an overarching affinity for financial institutions providing m-payment services and that lack of knowledge and lack of critical mass are the dominant barriers of merchants' adoption of m-payment systems. Based on the results several recommendations for practitioners are offered and a number of lines for further research are identified.
机译:手机已成为在线和离线完成购买的重要工具。虽然移动支付(M-Paymays)仍处于发展和早期的采用阶段,但他们的流动性和可访问性使其可能成为未来最成功的移动服务之一。现有研究专注于消费者采用,忽略了以商业为中心的研究。因此,本文提出了从商家观点采用M-Payments的初步研究。该研究的结果揭示了商家对提供M-IPPERT服务的金融机构的总体亲和力,缺乏知识和缺乏批判性群众是商人采用M-IPPETS系统的主导障碍。根据结果​​,提供了几项从业者建议,并确定了一些进一步研究的线条。

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