Forecasting the number of Politeknik Negeri Malang new student's enrolment using single exponential smoothing method

摘要

Forecasting the number of new student enrolments at Politeknik Negeri Malang offers the campus a good help to discover new innovations and good marketing strategies.Besides,it can be used as a reference in planning the teaching and learning process.This study used the Single Exponential Smoothing method as a forecasting method.Forecasting accuracy uses Mean Absolute Deviation(MAD),Mean Square Error(MSE),and Mean Absolute Percentage Error(MAPE).Based on the calculation results,the smoothing constant result is a = 0.9 which means it has the smallest error values for the three forecasting accuracy calculation methods.