Russian Model of Government PR: Peculiarities of Institutionalizing

摘要

The purpose of this paper is the study of the evolution and state of government public relations in Russia, the history of which, unlike their Western counterparts, is slightly more than a quarter of a century old. In this research, the authors undertake one of the first attempts to indicate the steps of this phenomenon institutionalization process, and also highlight the essential characteristics which are inherent in each of the steps. Russian scientists have tried to analyze the state of government PR in Russia in the initial stages of their formation. However, at the present stage, there have been significant changes in government PR in the country. This affected both the format of their operation and their very structure.