The Challenge of Gig Economy to Enterprise Human Resource Management

摘要

The purpose of this paper is to study the dilemma of human resource management in enterprises under the new economic model of "Gig economy". With interview methods and studying document deeply, this paper correctly understands and analyzes the dual effects of the "Gig economy" to enterprises. On the one hand, this new economic model has created a very favorable environment for the development of enterprises, but on the other hand, it has brought unprecedented challenges to the management of human resources. This paper proposes improvement measures after analyzing the embarrassing situation of enterprises. The conclusion is that in response to the problems brought about by the "Gig economy", enterprises should give full play to their subjective initiative, grasp the favorable side, strive to avoid disadvantages, and start from a reasonable system and effective management to promote their own development. At the same time, social forces such as the government and individuals should also change their behaviors and adapt to this new economic model.