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No One Trusts Emotional Women? Measuring the Impact of Discrete Emotions on Review Helpfulness

机译：没有人信任情绪女人？测量离散情绪对审查助人的影响

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摘要

This research was motivated by two questions. How do gender-specific emotion stereotypes moderate perceptions of reviewer credibility and review helpfulness? How does contextual emotion (the average negative emotion of all other product reviews) influence these effects?

机译：这项研究受到两个问题的动机。性别特异性情绪陈规定型观念适度对审稿人可信度和审查助人的看法吗？情境情绪如何（所有其他产品评论的平均负面情绪）影响了这些影响？

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来源
《AMA Winter Academic Conference》|2019年|1 v. (various pagings)|共2页
会议地点
作者
Georgiana Craciun; Wenqi Zhou; Zhe Shan;
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原文格式 PDF
正文语种
中图分类市场学;
关键词
word-of-mouth (WOM); gender stereotypes; emotion; review helpfulness;

机译：口碑（wom）;性别刻板印象;情绪;审查助人;

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专利

1. Discrete emotions effects on electronic word-of-mouth helpfulness: The moderating role of reviewer gender and contextual emotional tone [J] . Decision support systems . 2020,第Mara期

机译：离散情绪对电子口碑帮助的影响：审稿人性别和情境语调的调节作用
2. Measuring Emotion Regulation and Emotional Expression in Women With Breast Cancer: A Systematic Review [J] . Brandao Tania, Tavares Rita, Schulz Marc S., Psycho-Oncology: Journal of the Psychological Social and Behavioral Dimensions of Cancer . 2014,第SupplaS3期

机译：测量乳腺癌女性的情绪调节和情绪表达：系统评价
3. Helpfulness of product reviews as a function of discrete positive and negative emotions [J] . Malik M. S. I., Hussain Ayyaz Computers in Human Behavior . 2017,第Auga期

机译：产品评论的有用性是离散的正面和负面情绪的函数
4. No One Trusts Emotional Women? Measuring the Impact of Discrete Emotions on Review Helpfulness [C] . Georgiana Craciun, Wenqi Zhou, Zhe Shan AMA Winter Academic Conference . 2019

机译：没有人信任情绪女人？测量离散情绪对审查助人的影响
5. The influence of discrete emotions on judgment and decision making: A meta -analytic review [D] . Angie, Amanda Dorothy. 2008

机译：离散情绪对判断和决策的影响：荟萃分析
6. The Discrete Emotions Questionnaire: A New Tool for Measuring State Self-Reported Emotions [O] . Cindy Harmon-Jones, Brock Bastian, Eddie Harmon-Jones 2011

机译：离散情绪调查表：一种测量状态自我报告情绪的新工具
7. The impact of emotions on the helpfulness of movie reviews [O] . R. Ullah, A. Zeb, W. Kim 2015

机译：情绪对电影评论的乐于助人的影响

No One Trusts Emotional Women? Measuring the Impact of Discrete Emotions on Review Helpfulness

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