Single-store Operations Manual: The Reproduction Method of Franchising System Service Products - On the Content of Single-store Operations Manual Written in Principle

摘要

single-store operations manual has an important role in franchising. However, the nature of the single-store operations manual has been a lack of research, and therefore the lack of clear principles is on how to write a single store operations manual. Franchise Services products distributor that franchisees undertake a dual function: sales and service of products and service offerings reproduction. Therefore, the franchisor to the franchisee needs to provide a method of reproduction, single-store operations manual service product is the franchisor of their service production methods described in the text. Constitute a single store, including tangible evidence, service system and service standards. Therefore, these three aspects of the preparation of the contents constitute a single store operation manual.