Study on the official WeChat Business Application in University Library

摘要

In development of the new era, the Wechat platform has penetrated people's lives, gradually affect the user's life and learning style and produce major changes in daily life and other aspects. The current official Wechat operation mode of university Library is approaching maturity and gets a good reputation on campus. This paper analyzes the contents of official Wechat operation of the university Library for the better application of official Wechat operation of the university Library and carries on active discussion on its better application in order to provide useful references for the operation and management of university library in the New period.