Decision Rules Applying based on Fast-food Restaurant

摘要

The number of Fast-food restaurants increases dramatically in recent years due to the demands of customers. Almost every city holds McDonald's, Sunway, Burger King, Pizza Hut, and Starbucks. Except these super popular fast-food restaurants, there are still some local small fast-food restaurants. When facing all kinds of fast-food restaurants, how to choose an appropriate one for oneself becomes a problem. This article is gonging to apply Schiffman's decision rules based on Fast-food Restaurant, and help guide consumer to choose an appropriate fast-food restaurant for oneself.