An Investigation of Business and Management Cluster's Students' Motivation of Taking Technician Certification at Vocational High Schools in Central Taiwan

摘要

The study aims to investigate factors that motivate Business and Management Cluster's students to take secondary technician certification of their majors. With the literature review, a questionnaire survey was adopted. In total, 878 questionnaires were sent out and a valid response rate was 80.30%. After collecting the entire questionnaires, statistical software packages were used to analyze the collected data. The results showed that teacher's instructions and students' increasing sense of achievement and self-confidence by obtaining certification were the two main motivations students hold. Moreover, private school students' are much more motivated to obtain certifications than public school students. Based on the results, several suggestions are made as references for schools, teachers, parents and students.