Experience Design: Industry-leading examples of how the User Experience can be engineered to incorporate Functional Value and Sensory Cues associated with Marketing Messages, and therefore elevate Brand Value - Brandimation Portfolio Examples: Heinz Dip & Squeeze and Maxwell House? Flavor Lock Lids. Generational Influences: Why the Great Recession is part of a normal 80-year cycle of expansion and contraction. Our "reboot" of long-term U.S. socioeconomic growth depends on understanding this cycle. Humanist Emergent Values put forth by the "Idealist" Boomer Generation in reaction to the "Greatest Generation's" perceived shortcomings will begin to be incorporated by society as a whole and especially "Connected Millenials" to define 21st Century growth.
展开▼
