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A scenario-based analysis of mobile payment acceptance

机译:基于场景的移动支付接受分析

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摘要

In recent years, a lot of mobile payment service providers entered the market and often left it without any success. They have often disregarded the high complexity of the ecosystem and of the particularities of mobile communication techniques. The contribution of this paper is to understand the determinants of customer acceptance of mobile payment especially the influence of payment scenarios. For that purpose, the Technology Acceptance Model (TAM) was extended by new constructs measuring the m-payment particularities like expressiveness and the applicability in different payment scenarios.
机译:近年来,许多移动支付服务提供商进入市场,经常留下它,没有任何成功。他们经常忽视了生态系统的高度复杂性和移动通信技术的特殊性。本文的贡献是了解客户接受移动支付的决定因素,尤其是付款场景的影响。为此目的,技术验收模型(TAM)由新的构造延长,测量了表现力等M-Paymentitulitutions等不同付款方式的适用性。

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