The existence of a commercial space tourism industry was investigated by the present study. Our purpose was to ascertain the magnitude of public relations activity on behalf of this emergent recreation industry. At the time of writing of this paper, in mid-2008, we concluded that there was not yet a viable commercial space tourism industry, despite encouraging and positive signs to the contrary. Nevertheless, we located more than 200 types of public relations tactics, and quantified more than 2,200 instances of space tourism public relations activity.
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