How Does Student's Engagement Build Consumer Green Behavior?

摘要

This research is based on the high environmental damage because of environmentally unfriendly behaviour. So that it needs serious and crucial effort to solve these problems, especially through learning. The purpose of this study is to know how the quality of student engagement in learning contributes to the development of consumer green behaviour. This research conducted the survey to 554 students of Adiwiyata Junior High School in Bandung. The data were collected by observation, interview, and questionnaire. Through SEM PLS analysis obtained the result that consumer green behaviour can be built from the student engagement on learning.