Whether or not students seek out sales positions, it is highly likely that sales skills will be beneficial as life skills. The ability to persuade, to listen and to build relationships with others would certainly benefit most in a variety of life contexts. And, if students are likely to begin their careers in sales, how can we better prepare them and help them to view the position positively? Perhaps the first step is to consider how a faculty can change student attitudes toward selling and possibly create more interest in learning these skills.
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