CULTURAL VALUES AND ORGANIZATIONAL PRACTICES IN THE CONTEXT ON THE VIRTUAL ORGANIZATION

摘要

In cultural studies, technology has different meanings in different contexts, because it is seen as a cultural artefact. The Internet, which stands at the base of the virtual organization, can be seen and used in different ways and purposes by culturally different people. The purpose of this article is to identify if and how cultural differences between members of the same virtual organization influence the organizational practices and the collaboration process that takes place between these members. We made a comparative study between members of the same virtual organization from two countries, Romania and the Netherlands, with different national cultural dimensions (as defined by Geert Hofstede) and researched whether they had different organizational practices or not.