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Unified Theory of Acceptance and Use of Technology (UTAUT) Model Perspective to Enhance User Acceptance of Fintech Application

机译:接受与技术使用统一理论(UTAUT)模型的观点,以增强金融科技应用程序的用户接受度

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Financial Technology or called FinTech has brought a new color to the financial world. Some positive impacts of fintech development in Indonesia are the ease of financial services and completing the financial transaction chain. The purpose of this research is to evaluation an application Member XYZ using Unified Theory of Acceptance and Use of Technology (UTAUT) method. this research using quantitative method and processed the data using SmartPLS. The result from this research, some factors: Effort Expectancy, Social Influence, and Facilitating Conditions define as significant factor of user acceptance especially in fintech application.
机译:金融技术(又称金融科技)为金融世界带来了新的色彩。印度尼西亚金融科技发展的一些积极影响是金融服务的便利性以及金融交易链的完善。本研究的目的是使用统一的接受和技术使用理论(UTAUT)方法评估应用程序成员XYZ。本研究采用定量方法,并使用SmartPLS处理数据。这项研究的结果包括一些因素:预期工作量,社会影响力和便利条件是用户接受度的重要因素,尤其是在金融科技应用中。

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