Mixed channels are attracting more and more channels firms. This paper investigates an online-dual-channels supply chain system, and deals with its coordination with a menu of contract under information asymmetry. First, according to the centralized system, the optimal production and pricing strategies are depicted. Then, for the decentralized system, we consider two kinds of contracts, a single contract and a menu of contracts, to coordinate the channel system, and depict their production and pricing decisions with principle-agent method under the asymmetric information on traditional channel. Finally, some interesting insights are found out. 1
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